Airbnb is a website that offers you a browsing experience you've never seen before. They aim for you to stay with those hosting their homes on the website. You can meet great people this way. It's like looking for a hotel when traveling to a certain destination image, but WAY better.
Not only is it aesthetically beautiful and simple, but it's also totally interactive. You can view basically any kind of information you might be looking for when choosing to visit a certain destination. One of my favorite interactive parts is the search box right when you land on their page. Instead of saying search it says, "Where do you want to go?
Their business objective is clear. They are promoting destinations by offering you places to stay for affordable prices. You also get to meet the coolest people ever and possibly create life long relationships with them.
"Affordance" is a key concept for designers. If you want to build products that are intuitive and easy to use, it is crucial to fully understand the relationship between the human mind and technology.
This is so true. You've got to be able to predict what the user is going to do and what they're going to want next.
Also, I 100% agree that in order for the user to want to continue browsing, the website should be aesthetically pleasing to the eye. If it's not, they tend to become distracted and abandon the web page.
In addition, they have an app which makes their concept very user friendly on mobile devices. They have literally nailed it with their design and user experience goals.
References:
https://www.interaction-design.org/courses/affordances-designing-intuitive-user-interfaces
References:
https://www.interaction-design.org/courses/affordances-designing-intuitive-user-interfaces
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